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Remy Lebeau's Articles in Advertising

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  • Business Promotional Pen for a Better Relationship
    In business, things don't always have to be so complicated. Sometimes, a gift as simple as a business promotional pen can establish a great relationship. Branded pens are great gifts for executives and business partners. Casual acquaintances or trade show attendees, on the other hand, will appreciate business promotional pens with your logo and company name, even if they're not branded.
  • Organizational Development through Personalized Supplies
    Is your company not doing well as it should? Maybe you need personalized supplies to give to your employees and keeping them happy to work for you. In this article, it talks about the using Personalized Supplies in enhancing employee's productivity and organizational development.
  • In Search for the Perfect Cup 2
    They may be very easy to wash hand or in the dishwasher, but after being exposed to humid environments, the coffee may taste flat and stale. The best material out there—but definitely not the least expensive—is polylactic acid or PLA. It is a sugarcane- or corn-based biodegradable plastic.
  • In Search for the Perfect Cup 1
    Many coffee freaks have a love-hate relationship with their personalized travel mug. They require a caffeine fix by the minute only to find that frequent refilling makes coffee flavor stick so stubbornly they rival the potency of embarrassing high school memories.
  • Reaching the Youth through Customizable T-Shirts 2
    Promotional shirts can be deemed as the perfect approach because it allows the company to imprint customized messages on the shirts for their target market to wear. But the real trick here is in finding out the right message that expresses the sentiments of your young target market while promoting your brand. This may seem to be a intimidating task, but in truth, there are many creative ways of accomplishing this.
  • Reaching the Youth through Customizable T-Shirts 1
    In the US, 26% of the population represents the youth segment. This figure is projected to grow to more than 40% in the next 10 years. Just how important are they to the world of marketing?
  • Back to Branding Basics with Promotional Items
    In this age we refer to as the digital era, almost everything around us contains microchips. And from the very second we wake-up to the time we close our eyes to sleep, technology is always present, playing an influential role.
  • Start inspiring using Personalized Mugs - Part 2
    A personalized mug, or any gift for that matter, work best as multiples. Give away personalized mug sets consisting of several coffee cups and coordinating saucers or teaspoons. Play with colors and themes, too, so coffee drinkers in the office can enjoy their beverage together. If you have a big budget, assign a different design motif per team. Your personalized mugs, therefore, can also work as uniforms, consequently promoting solidarity in a group.
  • Start inspiring using Personalized Mugs - Part 1
    Coffee breaks take us away from humdrum and backbreaking tasks at work. They are the short moments when we could chat with our colleagues, brace ourselves for what's to come and finally mull over the idea that we might actually be in the wrong office. Coffee mugs, in fact, are an employee's best friend.
  • Integrating Promotional Items in Your Marketing Strategy 2
    The logo pens category have one of the widest price range for promotional items, from as low as the $0.16 affordable Bic click pens to the $200 premium Waterman ballpoints.
  • Know thy mugs inside out
    Some personalized coffee cups are blatant afterthoughts. A personalized coffee cup, after all, is an easy choice as a promotional gift.
  • What You Need to Know About Etching
    Another beautiful way to imprint promotional products, etching is often mistaken for engraving. Though the results are similar, the process behind the two are totally different. Engraving uses either a graver (can be a rotating carbide cutter or a diamond drag) or laser to cut into metal and other hard-surface items.
  • Going Beyond Traditional Advertising
    Traditional advertising through mediums such as television and print can be expensive and ineffective to reach your segment of the market.
  • The keys to successful self promotion using promotional products
    The ultimate purpose of giving promotional products to clients is that they purchase services or products from the company that gave them. Promotional products are an investment, this business expense is justified by the possibility of sales or returns in the future. This article deals with how to use them to your advantage.
  • Promotional Mugs, Cheap but effective advertising for your business
    Every business needs a low cost yet highly effective advertising tool to supplement or reinforce their conventional main marketing campaign. Commonly we see main campaigns supported with collaterals such as posters, magazine or newspaper ads.
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